| Attribute | Details |
|---|---|
| Legal Name | EquiTrust Life Insurance Company |
| Short Name | EquiTrust |
| Founded | 1966 |
| States Licensed to Sell | AL, AK, AZ, AR, CA, CO, CT, DE, DC, FL, GA, HI, ID, IL, IN, IA, KS, KY, LA, ME, MD, MA, MI, MN, MS, MO, MT, NE, NV, NH, NJ, NM, NC, ND, OH, OK, OR, PA, RI, SC, SD, TN, TX, UT, VT, VA, WA, WV, WI, WY |
| AM Best Rating (Financial Strength) | B++ |
| AM Best Rating Date | 4/2022 |
EquiTrust, a renowned national carrier, offers a diverse range of competitive and client-friendly annuity and life insurance products. These sought-after financial solutions are made accessible through a widespread national network of independent sales representatives. Notably, in 2015, EquiTrust underwent a significant transformation when Magic Johnson Enterprises, a conglomerate encompassing multiple business entities and partnerships, acquired a controlling interest in the company.